Does Google Read Email Attachments in Gmail for Ads ?

D
Published in: Gmail - Google AdSense

google gmailGoogle spiders read your email text to determine relevant AdSense ads that are displayed next to the content of your Gmail messages.

But do these spiders read email attachments as well for serving targeted ads in Gmail ?

I recently had an email exchange with a Dell Support person and he sent me an invoice for some Dell Desktop as a PDF attachment. When I opened this email message, Gmail showed ads for the Tamil version of AOL and they were written in Tamil language.

google-ads-tamil

I scanned that email conversation again and everything was written in English. In fact there were no words or phrases in the email message that could possibly trigger an AdSense ad in Tamil language.

Then I opened the PDF attachment and it contained the address of Dell Office which is based somewhere in Tamil Nadu.

Maybe this particular line in the email attachment triggered the above ad in Gmail.

gmail-attachment-ads

There are no privacy concerns here because no human beings are reading your Gmail email but it would still be nice to know if email attachments are taken into account by Google when determining AdSense ads.

Related: Google AdSense Sandbox and Preview Tool

📮  Subscribe to our Email Newsletter for Google tips and tutorials!
Published in: Gmail - Google AdSense

Looking for something? Find here!

Meet the Author

Web Geek, Google Developer Expert
A
Amit Agarwal

Amit Agarwal is a Google Developer Expert in Google Workspace and Google Apps Script. He holds an engineering degree in Computer Science (I.I.T.) and is the first professional blogger in India. He is the developer of Mail Merge for Gmail and Document Studio. Read more on Lifehacker and YourStory

Get in touch

Google Add-ons

Do more with your Gmail and GSuite account
G

We build bespoke solutions that use the capabilities and the features of Google Workspace for automating business processes and driving work productivity.

  1. Mail Merge with Attachments
    Send personalized email to your Google Contact with a Google Sheet and Gmail
  2. Save Emails and Attachments
    Download email messages and file attachments from Gmail to your Google Drive
  3. Google Forms Email Notifications
    Send email notifications to multiple people when a new Google Form is submitted
  4. Document Studio
    Create beautiful pixel perfect documents merging data from Google Sheets and Google Forms
  5. Creator Studio for Google Slides
    Turn your Google Slides presentations into animated GIFs and videos for uploading to YouTube