Blogs - A Takeover Target for Mainstream Media
Kimberley Castro - First came social networks. Then virtual worlds. Now blogs are dazzling the eyes of major media publishers as the next takeover targets.
That blogs - which generally provide continuously updated commentary on a particular subject, such as politics, economics, local news, or entertainment — are gaining acceptance by old media companies reflects their acknowledgement that Internet users would rather participate in the news than simply consume it. In addition, blogs are typically aimed at a niche audience; and each, with its own particular voice and point of view, develops a “community” of readers, and increases the potential for targeted advertising. Link.
Google Developer Expert, Google Cloud Champion
Amit Agarwal is a Google Developer Expert in Google Workspace and Google Apps Script. He holds an engineering degree in Computer Science (I.I.T.) and is the first professional blogger in India.