Too Much Self-Linking in Blogs Drive Blog Readers Away


Shane - When bloggers write about a new website they link not to the website itself but to their archive of posts about that website. In fact, all those self-links were the reason I stopped subscribing to Engadget but now the habit is spreading.

I know you need page views, we all do. But you’re not getting them from me. I mouseover the link to see where it’s going and, if it’s a link further into your site, I sigh and fire up Google.

Bloggers, is it too much to ask for you to link to the sites and/or articles you’re writing about? Isn’t it enough that I read you all the time? Must I really be sent on a magical mystery tour through your archives with every post? Link.

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Meet the Author

Web Geek, Google Developer Expert
Amit Agarwal

Amit Agarwal is a Google Developer Expert in Google Workspace and Google Apps Script. He holds an engineering degree in Computer Science (I.I.T.) and is the first professional blogger in India. He is the developer of Mail Merge for Gmail and Document Studio. Read more on Lifehacker and YourStory

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