This is why Google is Redirecting Blogger Blogs

Published in: censorship - Google

Google is now redirecting all blogs in India to a different address.

The change is live in India but Google is planning to take a similar approach in other countries as well. So a blog like could redirect to for a visitor in Pakistan or to when viewed from Singapore.

Selective Censorship

So why is Google switching to country-specific URLs? The answer is simple – this gives them the ability to censor (or remove) content hosted on Blogger country-wise.

By utilizing ccTLDs, content removals can be managed on a per country basis, which will limit their impact to the smallest number of readers. Content removed due to a specific country’s law will only be removed from the relevant ccTLD.

For instance, if the Indian government (or court) orders Google India to remove offensive content from a blog hosted at, Google can simply block those pages in India while they’ll continue to be available in other parts of the world.

This looks like a good approach though I wonder if the recent demands from Indian ministers to pre-screen content have forced Google to implement such a solution.

The courts and the other law enforcement agencies in India sent Blogger a total of 39 content removal requests in the first half on 2011 according to Google’s transparency report.

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Published in: censorship - Google

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Meet the Author

Web Geek, Google Developer Expert
Amit Agarwal

Amit Agarwal is a Google Developer Expert in Google Workspace and Google Apps Script. He holds an engineering degree in Computer Science (I.I.T.) and is the first professional blogger in India. He is the developer of Mail Merge for Gmail and Document Studio. Read more on Lifehacker and YourStory

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