zee

ADAG eyes Zee’s Essel World

ADAG eyes Zee’s Essel World
One of the first and largest amusement parks in India, Essel Group’s ‘Essel World’ is drawing interest from Anil Ambani’s Reliance Entertainment. Reliance Entertainment wants to create entertainment zones around the country and Essel World fits perfectly into its fold due to its suitable location and nationwide popularity.

NDTV Imagine unveiled, but tough ask to establish hold

NDTV Imagine unveiled, but tough ask to establish hold
Media conglomerate NDTV has announced the launch of its Hindi general entertainment channel under NDTV Imagine in January ’08. NDTV Imagine is targeting the family audience through its programs and have partnered with production houses such as Sagar Arts, Hats Off Productions, Rajshri Films, SOL, Sphere Origins, Endemol India, Synergy Adlabs, DJ’s A Creative Unit.

Vodafone brand to dominate media in coming days

Vodafone brand to dominate media in coming days
The coming days could witness a huge wave of advertising blitz on television, newspapers, internet and outdoor media as brand ‘Vodafone’ replaces the ‘Hutch’ brand.  As a result of this transition, Hutch’s three deep pink stars logo would be phased out to pave way for Vodafone’s trademark deep red speech mark logo.

NDTV-NBC partnership, making of another Indian media giant

NDTV-NBC partnership, making of another Indian media giant
News broadcaster NDTV’s entertainment venture, NDTV Imagine could be valued at over Rs.2000 crore, much before it airs it channels. NDTV is also believed to be talks in GE Group’s NBC Universal to sell 26% stake in NDTV Entertainment, a 100% subsidiary of NDTV.