3 Idiots Marketing Journey

Every time an Aamir Khan flick is up for release, one could easily expect slew of marketing initiatives.

Retail Trade in India – Small Store Format is still the King

Lets now see how 2009 fares for the FMCG industry and the retail trade in India. For now the small store format still rules. For the 2% Modern retailers; they have to first look inwards and sort out the mess they are in; before they can look to serve the shoppers better.

Your mobile number is going to change

Come next year, and you may have to update all your mobile and phone directories as all mobile numbers will then have 11 digits instead of current 10 digits with ‘9’ being prefixed to all mobile numbers and thus ’99’ will become the first two digits of every mobile number.

Reliance Industries may become $100 billion market cap firm

If you are thinking that there is very little left in terms of appreciation in Reliance Industries especially the stupendous returns it has given post demerger  and split with Anil Ambani, then there is some food for thought.

Tower Business – Value unlocking for telecom companies

With the offloading of 5% stake in Reliance Tower Infrastructure Ltd by Reliance Communications to 7 financial investors valuing the tower business of the company at astonishing Rs.27000 crore, the analysis has now shifted as to how the tower business would contribute in the growth of telecom companies.

To Buy Cheap, Spend on Security

In the era of upcoming malls and discount stores with new offers every other day, that claims to fill your basket for less, you should be handy with a protective gear and prefarably, have a bodyguard accompanying you.