After urban and rural areas, next retail destination – slums
Being the pioneer in Indian retail space, Kishore Biyani’s Future Group is tapping an unconventional and unexplored but highly potential target market of urban slums.
Being the pioneer in Indian retail space, Kishore Biyani’s Future Group is tapping an unconventional and unexplored but highly potential target market of urban slums.
Future Group is betting big on development of retail media spaces through Future Media. It has launched the first retailer-owned channel in India called Future TV currently being aired at Big Bazaar, Pantaloon, Central, Food Bazaar and Home Town stores in Mumbai, Delhi and Bangalore.