"This Boring Headline Is Written for Google" - this excellent article on NYT explores how print media journalists have to unlearn few things they learnt at the journalism school to get ’successful’ on the Internet. Excerpts:
Journalists, they say, would be wise to do a little keyword research to determine the two or three most-searched words [...]
Search Engine Optimization - New York Times
Take Notes on the Desktop or your Mobile Phone with ShifD
ShifD, a new note taking application, is a wonderful mix of Instapaper and Clipmarks. Developed by the New York Times, this simple yet very useful app is available for the desktop, web browser and even your mobile phone.
You could either select some text on a web page and its instantly saved as a new note to your online account (like Clipmarks) or you can just save the link (URL) of the current page pretty much like the "read later" feature of Instapaper.
Related Article: Online Note Taking Software
Labnol in Freakonomics - The New York Times
Melissa Lafsky for Freakonomics - Assuming that the vast majority of click fraudsters are individual site publishers looking to boost their revenues, if you calculate 17 percent of all ad-clicks on the approximately 156 million total sites on the Internet, you’ve got somewhere around 26 million Web publishers potentially committing fraud. Link.
TechMeme or BlogRunner from New York Times
BlogRunner, like Techmeme, shows important stories and what’s being said about those stories by other writers, be they journalists or bloggers. By reading these stories from a site such as BlogRunner, you get a more detailed, richer picture of what’s actually going on.

