With the alliance announced between TV18 and Viacom (owner of channels like MTV, VH1, Nickledeon), and plans of launching a Hindi entertainment channel, the Network18 group has shown its intent of how it plans to rule the Indian television and online space. The company has always tried to adopt a successful business model as all of its ventures are in collaboration with leading players in the resepctive field.
Post-restructuring, there are 3 listed entities - Network18, TV18 and GBN.Network18 is the holding company for other unlisted entities such as Studio18 (Film Production), Shop18 (Home Shopping), Setrpo (Cable Distribution) and Web18 (which has some of the popular Internet Verticals - moneycontrol.com, poweryourtrade.com, commodtiescontrol.com, ibnlive.com, tech2.com, compareindia.com, cricketnext.com, yatra.com, jobstreet.com, bigtreeticketing.com, indiaearnings.com, easymf.com - each of the mentioned site catering to respective niche audience).
Remember the days when people across the country used to wait till 08:40 p.m. to watch all the day’s news (and ofcourse set time in watches), on our good old Doordarshan having sari-clad newsreaders. Now the battlefield has shifted, no not on the borders but inside our living rooms, every few mintues you get to see a caption ‘Breaking News’, which could be anything least expected - from a scooter hitting a bicycle to a kid falling in the pit, or a glance of Aishwarya’s mehndi colour.
