3 Idiots Marketing Journey

20 dec 2009

Every time an Aamir Khan flick is up for release, one could easily expect slew of marketing initiatives. This time is also no exception, with 3 Idiots slated to release on Christmas, the brand ‘Aamir’ is busy with his own style.

Anil Ambani launches online shopping portal to sell financial products

23 nov 2008

To augment its existing distribution channels, ADAG has launched a new portal RelianceMoneyMall.Com to retail financial products under Reliance Money umbrella over the internet. Apart from the Mutual Funds, insurance, IPO, research reports and Gold coins, the portal also sell gifts, home appliances and consumer durables.

Airtel Digital TV DTH launch – are they a bit late??

07 oct 2008

After Dish TV, Tata Sky, Sun Direct and Big TV, its now the turn of fifth private DTH operator, Bharti Airtel to launch their services on October 9, 2008. The service would be known as Airtel Digital TV and available in 62 cities initially.

Reliance DTH Services in India Coming This August 15

08 aug 2008

Reliance ADAG is expected to launch its DTH services named ‘Big Digital TV DTH’ nationwide from August 15, 2008 with around 200 channels. Big TV has big plans for Indian market and aims to capture a large market share of the total 12.4 crore TV households beating existing players Tata Sky, Dish TV and Sun who together have less than 1 crore subscribers.

Adlabs to build India’s largest multiplex at Phoenix Market City

12 jul 2008

After multiplex, its now turn of megaplex to dot Indian cities. The first announcement in this regard has come from ADAG’s Adlabs CInemas who would build a 140,000 sq. ft. multiplex at Phoenix Mills’ Kurla Market City.

Reliance Capital to use cross-selling for increasing finserv biz

21 jun 2008

Following the model adopted by global conglomerate like GE, Anil Dhirubhai Ambani Group is using the database of its customers, shareholders and employees of ADAG companies to cross sell its financial products through Reliance Capital Services.

Mukesh Ambani, Yashraj and Adlabs founder may team up for multiplex foray

07 may 2008

After the talks of a JV between Reliance Retail and Yash Raj Films for a multiplex foray, there is now talks of Manmohan Shetty, founder of Adlabs Films to team up for a nationwide operation of 500 screens.

Reliance mPay – Use your Reliance Mobile as a virtual HDFC Bank credit card

19 feb 2008

In yet another step forward towards mobile banking, Reliance Communications and HDFC Bank have launched India’s first virtual credit card. Anyone who has a HDFC Bank credit card and a Reliance mobile can use this service and as per current estimates, around 15 lakh people qualify under this.

Reliance Power – What to do with the share now?

14 feb 2008

All the earlier euphoria of Reliance Power being listed at Rs.900 has been completely laid to rest with the share now being quoted at 20% discount to its issue price. The problem is compounded by the fact that there are no valuations to back up the share price as the company is still a zero revenue company with the first power generation expected to commence only in 2010.

Tech Reliance – the next growth driver for Anil Ambani

02 jan 2008

Reliance-ADAG is doing what it knows best. It is making a quick entry into the software and IT services business with an impressive initial investment of Rs.8000 crores. The venture is likely to be named ‘Tech Reliance’ and would have 6 development centres across country with aim to become among top 10 IT companies of India to join likes of TCS, Infy, Wipro, Satyam, IBM and Accenture within 2 years.

Technology, Software and Internet

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