The latest data from Google Ad Planner suggests that female users form a majority on all popular social networking sites except Digg where 64% of the traffic is from male users. The male to female ratio on LinkedIn and YouTube stands at 1.
Gender Balance on Social Networking Sites

Credits: David McCandless and Brian Solis.
Find this article at: http://www.labnol.org/internet/women-rule-social-networks/10299/
Tags: digg, feature, infographics, social networks, Internet

Reader Comments
oh..don’t you think Orkut is “absent” here?
Written by amar k on 10.03.09
I didn’t expect that…
But I wonder… How many of thoses women are actually women, and not guys pretending to be girls?
Written by Ernesto on 10.03.09
Maybe because digg is boring and doesn’t offer anything new since who knows when -_-
Written by Pattty on 10.03.09
I think Google Wave is incredibly male right now too. I tied pretty hard to find a wave with majority women and i never did.
Written by Jon on 10.03.09
This is because girls simply looove pictures! And they are very egoistic. So picture sharing sites are perfect for feeding their vanity.
Written by aleksandar on 10.03.09
Wow you mean Digg is populated only by dumbass frat boys? Shocking.
Written by metalfalsetto on 10.03.09
Missed reddit.
Written by Jack Alexander on 10.03.09
The reason why so many women are on these sites is from all those link profiles to sex/adult friend finder sites.
Written by Gridless on 10.03.09
And where is the great and powerful Stumble?
Written by Missing on 10.03.09
@Ernesto
yeah..fake profiles does deserve a mention
Written by amar k on 10.03.09
women’s egos and pride for their kids as well as single women simply being social and chatty as well as creative are the main reasons.
Written by just me on 10.04.09
I did not expect that…. maybe because Women have more time…
Like Women in India are mostly Home makers getting bored at Home… might be one of the Reasons I guess…
Written by Bijay Rungta on 10.04.09
What an unintuitive graphic for this story. I suggest pie charts for m:f ratio, and a separate bar chart for user counts.
Written by William Sharkey on 10.07.09