"Who says you can’t put a price on friendship? With Fund My Phone, having all those online friends [on Facebook] finally pays off."

That’s the tagline of Virgin Mobile’s new promotional campaign on Facebook.

Virgin Mobile customers who are on Facebook can add the Fund My Phone application to profile page. and get free minutes or talktime for their cell phone. Here’s how:

  1. Add the Fund My Phone application to your Facebook profile.
  2. Tell your friends to click on it and watch some spots.
  3. For every four friends who each give us a minute of their time, you’ll get a minute of airtime. That’s all there is to it.

The more friends who click and watch, the more airtime you can earn. Simple as that.