Wetpaint, a free Wiki hosting service targeted towards the non-geeky crowd, have launched a series of short video ads that compare the features available in a standard wiki vis-a-vis the Wetpaint wiki.
Watch the entire Wetpaint video campaign here. Don’t miss the videos about wiki syntax and font colors.
With these PC-vs-Mac style videos, Wetpaint is trying to convey a message that you need not be a geek or techie to edit (Wetpaint) wikis. Creative and effective.