Social Media Marketing for Dummies is a resource for businesses who are looking to embrace the “social world” to engage with their customers. The author, Shiv Singh, is considered a social media guru who now heads the digital marketing for PepsiCo.
If you would like to grab a copy of Shiv’s Social Media Marketing book for free, head over to dellsocialmedia.com and fill in the form.
You can either opt to download the PDF edition of the book (requires Adobe Digital Editions) or, if you are based in Canada, they can even send you a printed copy via snail mail.
The offer is courtesy Dell and Intel. Thanks @shubhankar for the tip.