SEATTLE (June 14, 2007) – MyLifeBrand ( www.mylifebrand.com ), a new social platform which allows users to aggregate and manage their favorite social networks, communities services and import friends from all their networks on one site, announced today that the company has launched the Fanscape community and “Crazy for Kelly” promotion. This new Kelly Clarkson community allows Fanscape’s database of passionate and savvy Kelly Clarkson fans, to interact and communicate with each other in a whole new way.
Fanscape’s list of Kelly fans are being invited to join her exclusive community, and will be participating in the “Crazy for Kelly” promotion, which gives a prize to the member with the largest friend list. The winner of the competition will receive two tickets and VIP treatment for an upcoming Kelly Clarkson performance. In addition, every member in the Kelly Clarkson community on the MyLifeBrand platform earns reward points convertible to cash just for building the size of their personal network.
Register to participate at http://www.mylifebrand.com/www/register/4564 or for more info go to www.Fanscape.com/home/contest . MyLifeBrand has also partnered with Meebo as their IM partner and will be enabling participants to join the Kelly Clarkson text and video chat ‘Room’ in the Kelly community dashboard or on Meebo.com.
“We are thrilled to be working with Fanscape, they are a company that truly understands music and music fans and appreciates the value and relevance that offering artist specific communities can create for their members and clients”, says Daniel Scalisi EVP of MyLifeBrand.
MyLifeBrand with Fanscape will focus on developing and initiating artist, brand, and lifestyle specific communities, resulting in a better overall experience for its active members.
The result of this is communities of greater size, relevance, passion and purpose for their members.
“We have looked high and low for a turn-key online community solution and found MyLifeBrand to be the best and most comprehensive one out there” explains JP Clement, VP of Marketing at Fanscape. “We believe that our music fans will appreciate and utilize the service and will react positively to both the community and competition. MyLifeBrand is giving Kelly fans the outlet to interact and share their passions with other Kelly fans with similar passions.”
MyLifeBrand, Your Life….Online
About MyLifeBrand
MyLifeBrand is an online community platform that provides a free-turn key online community creation solution consisting of rich tools and services to large member on and off-line networks across major global brands, niche, and micro communities. MyLifeBrand provides the individual Consumer a unified way for them to aggregate, create, manage and navigate between their favorite social networks and ones created on MyLifeBrand. This provides a centralized site for messaging and managing your content across several networks. MyLifeBrand delivers both the community creator and member a way to generate revenue through advertising and when building their personal relationship networks.
With nine years of experience, Fanscape is a leading new media marketing agency focused on reaching and activating the newest generation of web and mobile savvy consumers through online and wireless media. Aimed at producing measurable results, Fanscape offers a variety of below-the-line services including: email marketing, internet-based grassroots marketing, online publicity, website partnership integration, online promotions, sponsorship & branding opportunities, and mobile campaigns. Fanscape’s creative experts are able to engage key demographics through sophisticated retention tools and creative associations with well-known brands and personalities which has attracted major corporations and leading entertainment, technology and wireless companies including MTV, AT&T, Universal Music Group, Pioneer Electronics and Snickers. Fanscape is located in Los Angeles, CA and is a member of the Word of Mouth Marketing Association. For more information on the company visit: http://www.fanscape.biz
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