People don’t realize how much work it is. Everybody thinks you can just set up a blog and you get it going. If you want to do this seriously, it takes work. For me it got addictive. As soon as someone left a comment I would read it.

By 2003 it was really only doing 25,000 visitors a month. Around April of 2006 something happened. I don’t know what it is, but whatever it was, I started seeing the traffic double on a monthly basis. More visitors, more people.

There was no other outlet, so I put it out there. I did more of those stories, and developed this blend of musing and blogging which is what you see on a daily basis. I have cut back on my personality driven prose a little bit because it is not appropriate at times.

Sramana Mitra on Strategy

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