A rectangular Google Ad unit [336x280 or 300x250] normally displays 4-5 different ads but now they are experimenting with a new format that shows 20 different ads in the same unit. It’s done in AJAX.
Here’s a screencast video of the new Google Adsense Ad with scroller button that I spotted here.
Related: AdSense Ads with Live Prices, Contextual AdSense Referrals
Find this article at: http://www.labnol.org/internet/favorites/new-adsense-ad-unit-with-ajax-scroller/1913/
web: http://www.labnol.org/ email: amit@labnol.org


Reader Comments
very nice move from google
Written by spidro on 12.12.07
It will be interesting to see if this enhancement will bring in any additional revenue. Even if it does, I am not sure if one could track it.
Written by Raj on 12.12.07
Uhm…great, very interesting!! This is accept by Adsense TOS?
Written by Dario Salvelli on 12.12.07
It should add benifit to publishers. CTR may increase slightly because of this.
Written by Rajeev Hirani on 12.12.07
How to create this add? The scroller adds automatically or this is done from Adsense account?
Written by WalterLyn on 02.07.08