Google Adsense To Replace FeedBurner RSS Advertising

Feedburner is now part of Google and as predicted, you may soon see Google Ads in RSS feeds that were earlier served via FeedBurner Advertising Network.

John Battelle (SearchBlog) - What does this mean for Feedburner’s ad sales? Will it be taken over by Adsense, or will you continue to sell it independently?

Dick Costello (FeedBurner) - We’re definitely looking forward to leveraging Google’s existing sales efforts. Selling it independently wouldn’t provide the scale we’d like to offer to publishers as quickly as we’d like to provide it.

SearchBlog | Bobbie Johnson