Google is extremely serious about cutting costs in times of recession. They have reduced the hours of its free cafeteria service of employees, trimmed down the contract workforce and have also decided to scale back their holiday celebrations.
- Google gears down for tougher times (Wall Street Journal)
- Even Google scales back on holiday fun (Reuters)
Not only are they asking employees to celebrate holidays more economically, Google has also decided to cancel the annual Christmas gift for AdSense publishers blaming the economic climate.
An official representative from AdSense team writes this in a Webmaster World forum:
"..we feel that gift-giving is not the most appropriate gesture this year given the current global economic climate. I know you may be disappointed, but I hope you can understand our efforts to be fiscally responsible in these times. "
The move is understandable but I hope they don’t cut their budget for Holiday Doodles.
Find this article at: http://www.labnol.org/internet/cost-cutting-google-cancels-adsense-gift/5981/
Tags: Archives, google, Google Adsense, Internet
Reader Comments
i have never got any gift from google so far .. i have been a publisher for 4 years .. what gifts have u got so far ? that digital photoframe ?
Written by Varun on 12.11.08
Well, its not only google, but many companies are cutting down cost by one or other way to survive during this down turn. GOOG is swinging around 300 usd which was sometimes back around 700 usd… so this seems to be a big loss for them.
Written by Kevin on 12.11.08
Is there any special category of publisher who get gifts or do they send it to all ?
I have never heard or got any gifts from google adsense.
Written by Rahul on 12.11.08
Will Google also reduce the percentage of revenue it shares with Adsense Publishers.Who knows it might do this to beat recession.
Written by infoworker on 12.12.08
I too didn’t get any gift as I too started AdSense in 2006 August.
I think, google will send gifts to Publishers who are earning at least $1,00,000 in an year.
Written by mathew on 12.13.08