Did The Change in Google Ad Formats Affect Your AdSense Earnings
Two weeks ago, Google implemented some massive changes in their AdSense text ad formats to reduce accidental clicks.
Most AdSense publishers felt the change was good in the long time but at the same time, it could mean lower AdSense earnings. Even the AdSense team acknowledged that click-through rate will decrease after the ad format changes go live.
However, things look slightly different (and positive) when I look at my AdSense reports for the past few days.
There is a slight dip in CTR but nothing to really worry about and the eCPM rates have more or less remained the same during this period. So until now, it looks as if the changes may not have affect the bottom line.
What is your experience ? Did your AdSense income drop (or has risen) after the recent changes ?
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It has come down drastically. Is there any scope of increase?
Manisha
My CTR is fine.. but eCPM is down like anything.. its half after the day google change the formet.
It did not have any impact on my earnings. But that’s hard to say as I have been in experimenting with a couple of things on my site. I see that my revenue is up by at least 110%, CTR up by 20%, could be due to the experiments I am doing. Hmm..!
My CTR is up with low earnings :(
The same CTR, very low on eCPM.
Regards from Bulgaria!
Amit , the link in your post with title - lower AdSense earnings is broken.
Regards
It was fine for quite a long time since the change was implemented.
But for the past 3 days, there’s a strong dip in the CTR
Big drop in earnings. Am trying to figure out ways to make it on previous track. but I think more traffic is the only way at least for now :(
And I am sure the effect is from the click zone change by Google. As I was not experimenting my well settled earning track.
To be honest, having dropped from around the $50 a day mark on adsense a couple of years back to just $1 or so each day, I’ve all but given up on Adsense and am monetizing using alternative revenue sources for my blogs now.
db
I saw a dip in everything of adsense for a week ( around nov mid). But now its back to where it was and Its doing better than before
My CTR has gone down drastically. Looking for CPM programs now. :(
My CTR & CPM both have dropped to a large extent. But, have you noticed that Google has put this layout for AdSense publishers only, Inside Gmail .etc. Ads are showing as previously. Foul Play.
I talked to Firefox Adblock plus plugin developer regarding this and he told me to include the filter mail.google.com/mail/?*&view=ad&* in the EasyList to block Ads inside Gmail.
The first few days there was a drop in ctr but then it started to be more stable.
My earnings droped by 1/3… I want to punch someone that works at Google… Any ideas to get it back???
Yeah, the earnings have gone down :(
I have seen a significant decrease in my earnings. The Youtube Video at the bottom of my posts is making more money than my text ads which is a first.
Actually it has been the other way round for me. I have found a significant increase in my Adsense earnings. I had implemented a few changes in my blog as well. But the overall ctr is down.
My earnings have gone from around 30 till 4, a huge dip. What can I do?