Pew Research Center for Internet has released some new numbers on blogging and blog readership using data of US based adults. To give you an example, only 11% on Internet users in US read blogs on a typical day while 42% claim to have read blogs at least once.
While there are enough people reading blogs, the survey number does hint that a majority of online Americans (58% to be exact) have never read a blog or have no clue about blogs.
Find this article at: http://www.labnol.org/internet/blogging/blog-readership-pew-internet-survey/3960/
Reader Comments
This is great news for those needing back-up data to “sell it up” the chain of command.
But what would be interesting to know is what % of “articles” are blog friendly? Meaning what % of articles put out there are RSS capable & end users can respond to?
If those that responded to this survey would actually know what constitutes a “blog” (not just political soap boxing) I think the #’s would be considerably highter.
-jen
Written by Jen Harris on 07.23.08
Ooops! the word ‘Blog’ still is in a pathetic state and finding its way to be included in people’s lexicons!?
Written by Piyush K on 07.23.08
What does that bar indicate, Yes or No?
Written by Balaji on 07.23.08
:( ! This is for US . Guess for Indians ! Where do we stand ?
Last year @ a open seminar in my college , I choose the topic “Blog” to speak . On the next day , I got a nice feedback from the faculty members for the topic “GLOB” . God !!
Written by Arpitnext on 07.23.08
Very nice chart… How you made that???
Written by Amit on 07.23.08
Who cares for surveys! The blog of Janab Amit Agarwal Sahab proves that there are enough readers. He alone has tens of thosands of subscribers alone!
And Indian Express has a circulation of 30,000 in Delhi. Just to compare, his blog alone reaches 28,000 people directly and many others come to it.
Written by Adnan on 07.23.08
Agreed, Piyush. I believe that as time passes, more mainstream users will grow to enjoy reading blogs – or even start their own.
Written by Herbert on 07.23.08
Interesting study.
I wonder how many bloggers are in india.
Written by Raj on 07.23.08
I believe ‘niche’ topic based blogs will be the ones to be regularly read.
Written by RohitBlog on 07.23.08
They show some level of growth in blog creators, and not much change in the number of blog readers.The combined surveys have a margin of error of plus or minus two percentage points. About seven in ten bloggers who make money do so by selling things on their site.
Written by singh1 on 07.24.08
I bet most of the people who say that have not read a blog post have, even if it is without realizing it. While searching on any search engine you are going to run into a few blog posts here and there. The problem is that people simply do not know what they are.
Written by Jake on 07.24.08
Thinking about it, my parents don’t even know what a blog is let alone ever having read one. I’d dare say 90% of adults over 60 have never even heard of the word blog.
Written by Tim Robinson on 07.27.08
Of course, more than those numbers will have read a blog, but not necessarily realized that’s what they were reading, they would just see a website and not know it as a blog.
Written by David Bradley on 07.30.08