This creative billboard is an advertisement for a Yoga Camp in India that is probably targeted at geeks and early adopters who work for various tech companies in Gurgaon.
The ad says "Ready to try Google Chrome for efficient browsing minutes after release and hesitant to try pranayama (a form of breathing exercise) for efficient living even centuries after discovery". via
The Yoga camp is organized by Baba Ramdev who is India’s most famous ‘yoga guru’.
Find this article at: http://labnol.org/?p=4763
Reader Comments
Hilarious stuff!
A really smart ad!
Written by Vinayak on 10.03.08
And ppl said Yoga and Technology fon’t go hand-in-hand? Read! Read!
Written by Kinshuk Sunil on 10.04.08
so like this image… i would have done the same.. clicking the image and uploading it on my blog!!
Written by Moksh Junea on 10.04.08
Height of creativity….
Written by Pavan Kumar on 10.04.08
Awesome stuff. Very very creative indeed.
Written by Zeeksha on 10.04.08
the ads great and speaks volumes actually :)
Written by AnandK on 10.04.08
lol.. ramdev followers are old aged and they will not know what chrome is :D
Written by Problogineer on 10.04.08
it just markets a yoga camp, giving an example of chrome.. it’s NOT a camp for chrome’s users specifically! The title is misleading :)
Written by Twilight Fairy on 10.05.08
Great wake up call!
Fortunately, I’ve begun with Yog. It’s the most fantastic thing I have done till date :)
Written by Sunil on 10.05.08
What next from Google? A yoga camp to get more downloads for Google Chrome. Google is really hiring some good PR guys.
Written by Amit Nyamtabad on 10.05.08
Its not misleading Ad, the yoga camp is going to be held in Gurgaon (near delhi) where IT Parks and companies exist. So to attract techies and try yoga just for 7 days that too 2hrs in morning before you go to office.
Written by maniwal on 10.06.08
Maniwal – if your comment was for me, I would like to reiterate – the ad is NOT misleading. It is doing good marketing and targeting of IT junta.
However the title of this POST is misleading. So the author of this post should be re-assessing why he/she chose such a title. Since this camp is not FOR chrome users. and JFYI, I have details of this camp from other sources as well, the visitors, the organisers etc. have no clue what chrome is. Most would not even know what google is.
Written by Twilight Fairy on 10.06.08
Wow! hilarious, but very smart at the same time.
Written by Snehal Shinde on 10.06.08