After making a killing by selling mangoes at World’s largest departmental store, Harrods in London for Rs.700 per kg grown at its own orchard, Reliance Industries is preparing to change your morning fruit basket.
Branded fresh fruits and fruit pulp would soon roll out of Reliance Industries orchards. The group would now sell the products, mainly pulp, under private labels.
Rellure mango pulp that can be used in preparing ice-cream, mango juice, mango shakes among other delicacies, would have a shelf life of about two years in yellow tin packs. via
[tags]ambani, exports[/tags]
Find this article at: http://www.labnol.org/india/corporate/rellure-fresh-fruits-and-fruit-pulp-from-reliance/470/
web: http://www.labnol.org/ email: amit@labnol.org
Reader Comments
700 per Kg? It ll probably cause a heart attack to the simpletons in India.. What exactly does it even contain for that sort of a price?
Written by Vijay on 06.16.07